Devils Backbone Hoopla Music Festival Final Music & Adventures Lineup
ROSELAND, VA – Devils Backbone Brewing Company, Virginia’s largest craft brewery, announced today the final music and adventure lineup for its second annual Devils Backbone Hoopla camping and music festival which brings folks together to “craft an adventure” at Basecamp Brewpub & Meadows (200 Mosbys Run, Nelson County, Va.) Friday, September 29 through Sunday, October 1. The headlining musical acts will be RKS, Langhorne Slim, The Hip Abduction, Blitzen Trapper and Larry Keel. A long list of Virginia musicians are set to hit the stage as well including Chamomile & Whiskey (Charlottesville), Lord Nelson (Nelson County) and Disco Risque (Charlottesville). Experiencing new music at Hoopla will give listeners the same sense of discovery that comes with trying a new beer, and the featured bands are a sweet mix of national touring acts and some of the region’s up and coming bands.
In addition to an incredible music lineup, festival-goers will be able to participate in Hoopla Adventures, activities and events that celebrate the seven values of Devils Backbone’s culture: Beer Positive, Passion, Adventure, Family, Humility, Integrity, and Stewardship. Hoopla Adventures kick off Thursday and continue daily throughout the weekend, offering something for everyone. Highlights include:
Beer Positive: All Beer is Great Beer
Free tastings of beers from a number of craft breweries with Hoopla souvenir tasting glasses
- Brewmaster’s Beer Dinner
Proceeds from this intimate beer dinner with Brewmaster Jason Oliver will benefit the Nelson County Pantry
- Blue Ridge Parkway & Outpost Tour
Take a field trip on the scenic Blue Ridge Parkway to Devils Backbone’s Outpost in Lexington for a brewery tour
Passion: Devotion to Your Craft
- The C-Ville All Stars
A collective of talented local musicians coming together on one stage including Tucker Rogers, Butch Taylor, Johnny Stubblefield, and Stewart Myers, with special guests Travis Elliot, John D’Earth, Erin Lunsford, and Adam Rogers
Adventure: Always Craft an Adventure
- Guided Nelson County Hike
A guided hike on the Appalachian Trail with a team from Backpacker Magazine
- Local Brewery Tour & Tastings
Exclusive tours of our Nelson County neighboring craft breweries
Family: With Each Other Always
- S’mores & Caramel Apple
Hang out by the campfire near the Family Tent roasting s’mores or making caramel apples
- Instrument Making Workshop & Kids’ Parade
Little ones can make their own instrument before the parade, which will make its way through the Basecamp Meadows and up onto the Meadows Main Stage
Humility: Strive to be the Best by Learning
- Campsite Cooking Challenge
Campers can sign up in advance to compete in this chili cook-off, and the public will decide the winner – the best cooks will receive two backstage passes
- Beer Painting
Enjoy a beer while following an instructor to create a unique Hoopla painting
- AT Thru Hiker Panel
Chat with hikers who have completed the extraordinary feat of hiking the Appalachian Trail
Integrity: Be a Good Sport
- Hoopla 5K Trail Fun Run
Take a trek along the 5K trail through the Meadows at Basecamp
- Site Wide Scavenger Hunt
Navigate through Basecamp Brewpub & Meadows for a chance to win DB prizes
- Daypack Games
Compete in these Olympic-style games — a celebration of our Daypack Series of sessionable canned beers — for prizes and bragging rights
Stewardship: Leave it Better than You Found It
- Campground Clean Up
Wrap-up festival weekend by sprucing up the campsite
Tucked away in the valley of Nelson County on 100 acres surrounded by the Blue Ridge Mountains, Basecamp Brewpub & Meadows provides a picturesque backdrop for the music and activities packed into this three-day event.
Tickets are on sale now at http://dbbrewingcompany.com/events/event/devils-backbone-hoopla/ and range from $15 for a day-pass to $105 for a four-day, camping and festival pass, and $125 for a reserved RV pass. Children under 12 years old are free. Prices are set to rise August 15, 2017.
All adventures, aside from the Brewmaster’s Beer Dinner, are free, though many require advance signup. Campground gates will open on Thursday, September 28 at 11 a.m.
You can also follow along on social #DBHoopla on Facebook /devilsbackbonebrewingcompany, Twitter @dbbrewingco and Instagram @devilsbackbonebrewingcompany for updated event information. Full festival tickets, daily passes, camping and Hoopla Adventure registration can be found online at www.dbbrewingcompany.com.
About Devils Backbone Brewing Company
Devils Backbone operates two breweries in the heartland of Virginia, the original Basecamp Brewpub & Meadows ((200 Mosbys Run, Roseland, VA), and Outpost Brewery & Tap Room (50 North Wind Lane, Lexington, VA). Devils Backbone beers, inspired by the great brewing traditions of Europe and the ingenuity of modern craft brewing, have earned numerous regional and national accolades, excelling in the art of lager brewing in an ale-dominated industry.
Basecamp Brewpub is home to the original pilot brewery, a “test kitchen” for beer recipe formulation. The pub’s 16 taps pour fresh craft beer to complement a menu of award-winning smoked meats and pub fare. The Meadows offers an outdoor experience at Basecamp including hiking trails, bike races and camping. Guests can enjoy wood-fired dishes from the Oak Grill, grab a beer from one of the 20 outdoor taps and sit in Adirondack chairs around the campfires while looking out over the stunning Three Ridges Skyline.
About Justin Billcheck Productions
Justin Billcheck Productions is an event production company based out of Central Virginia with over 10 years of experience producing large outdoor events. Justin has a long history of producing events at Devils Backbone Brewing Company since 2009 and is co-founder of the Virginia Craft Brewers Festival and The Festy Experience. In addition to producing events at Devils Backbone Brewing Company, Justin Billcheck Productions is also an operations manager for The Bonnaroo Music Festival (Manchester, TN), Outside Lands Music & Arts Festival (San Francisco, CA), and The Foxfield Races (Charlottesville, VA).